Today, I’m going to talk about combining two of my favorite topics, SEO and conversion optimization, to drive more online sales. We all know that simply building a website isn’t enough. You have to drive traffic to your site and ranking well in search engines is a big part of…
Read More You have found the article you are looking for. So you are interested in conversion optimization and want to find out what it is and how it can help your business? Conversion optimization is the practice of improving the performance of your website and forms so that you can turn…
Read More Do you remember those Geico commercials about "So Easy a Caveman Could Do It?" They became pretty popular and had many different versions that went for quite a long time. But why were they so popular? I can't believe they are over 15 years old now. Sigh. What Is The…
Read More So if you haven't ever heard of Google RankBrain, I don't blame you, not a lot of people have. But if you are going to rank higher in Google search results, you MUST know how it works or your rankings will suffer. Why does it matter? Because about 30% of…
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